Prysmian Group Agree Sponsorship Deal with Southampton Women's Football Club


11/08/2022 - 03:45 PM

Southampton Women’s Football Club are pleased to announce that a new sponsorship agreement has been signed with Prysmian Group. 
Prysmian Group are the world leader in energy and telecom cable systems with 4 manufacturing sites in the UK and a strong heritage in the local Southampton community where Prysmian Group have manufactured cable for over 100 years and have established their UK headquarters in Eastleigh, Southampton. 


Similarly, Southampton Women’s Football Club have a deep-rooted history and a distinguished local presence being formed in 1970 without a men’s set-up, winning the Women’s FA cup eight times. Southampton Women’s Football Club’s goal, to provide a pathway for young women to progress from youth to senior level football, is aligned with the values and beliefs held at Prysmian Group. 


Russ Kitching, SWFC Chairman and local Southampton business owner, enthused “SWFC are delighted to have agreed a one year first team shirt sponsor deal with a company such as Prysmian Group. Both the club and the Company have a rich history in the area. There has never been such a good time to build awareness within the community and grow the Women’s game. We look forward to growing our relationship through a successful season and welcoming the employees and families to support us in our home games”  


This new sponsorship will see the Prysmian Group logo featured on the first team’s home and away kit as well as on SWFC promotional materials, match day programmes and the homepage of the club’s website.  


Prysmian Group trusts that through this partnership with Southampton Women’s FC both the business and the club will thrive, building a prominent brand presence in the local community and supporting the women’s game.   


Marcello Del Brenna, Prysmian Group UK CEO, said “This sponsorship with Southampton Women’s Football Club is a positive step for both parties and is fully aligned with our Social Ambition: diversity, equality & inclusion, empowerment of communities are all present in this collaboration. Prysmian Group strongly believe that the values present in women’s football will continue to enrich players’ future whatever life choices they will make, be it in sport or in business”.  


Richard Moyes, Marketing Director UK, commented “The club is doing great things for the community, and we are happy to be supporting them on their journey. We wish the team and the coaches all the best for the upcoming season and look forward to supporting them on the side-lines”.